While the digital landscape and the World Wide Web has become a playground for cheap and effective solutions for marketing and consumer engagement, SMS messaging solutions are still important to ensure the success of your business. Contact an expert in SMS messaging, such as SMSGlobal, for a tailored solution that is right for you and your business. Read on to discover five reasons why your business needs an SMS solution this year.
1. Mobile marketing
In the midst of the Internet’s prime, some businesses have forgotten the benefits of mobile marketing. In short, mobile marketing is opt-in, so your reach is a targeted, engaged and ‘interested group’, unlike large but untargeted emailing lists. Mobile marketing is also quick, relatively effortless and engaging, making it an important solution to include in your marketing campaign.
2. The power of immediacy
While emails frequently get deleted as soon as they arrive in your inbox, text messages have a much higher open rate because they are delivered and received immediately. Mobile phones have become an extension of the human body, and, as a result, the majority of your database will have their phone on them to receive your message immediately. There is nothing stronger than the power of immediacy when you want to get your message across, whether it be about a new campaign, a sale, a new product or a quick burst of information.
3. The benefits of mobile engagement
Mobile marketing presents many opportunities for engagement and real-time conversations that cannot be achieved via any other marketing solution. As discussed in the infographic below, the benefits of mobile marketing include the ability to have real-time conversations, personalise messages, optimise campaigns and tailor them to mobile devices and integrate different mobile platforms. Mobile engagement is a platform that will continue to grow, therefore you can be certain that your solution will have longevity.
4. Convenience for the customer
While it will depend on your particular campaign goals, an SMS solution is convenient for your customers because the message is delivered straight the phone, a device that is almost always on hand and accessible. If your message is a special coupon or limited-time offer, then it will be very convenient for your customers to use when it is stored on their phone rather than a printed copy that they will have to remember to have on them when they need it.
5. SMS Solutions are relatively easy to implement
Start with building a database of opt-in customers who want to receive your mobile messages, and work on providing coupons and discounts that engage those customers and offer them value. An SMS solution is relatively easily to implement, as it needs to be short, succinct and include a call to action. No fluff, graphic design and images are required, so it is easy to create and trial different tactics before deciding on a long-term solution.
Add an SMS-messaging solution into your business mobile, and watch as your customers become loyal and engaged consumers causing your business to flourish.
Trump Comments on Stock Market’s latest drop – says it’s ‘peanuts’
Trump says Tuesday’s market drop is ‘peanuts’
President Donald Trump played down the stock market’s losses on Tuesday as “peanuts” when compared with the importance of striking a good deal with China and the gains since his election.
The Dow Jones Industrial Average “was about 16,000 or 15,000 and now it’s almost at 30,000,” Trump said at the NATO summit in London. “It’s going to be at 30,000.”
“If the stock market goes up or down — I don’t watch the stock market. I watch jobs. Jobs are what I watch,” he added. Today’s move is “peanuts compared to — we have picked up record numbers so that’s OK. That’s the way I feel.”
The major stock indexes slid Tuesday after Trump said he thinks it would be a good idea to delay signing a trade deal with China after the 2020 presidential election. The Dow Jones Industrial Average fell more than 450 points at its lows on Tuesday, led lower by trade-vulnerable Apple, Caterpillar and 3M.
“In some ways, I like the idea of waiting until after the election for the China deal, but they want to make a deal now, and we will see whether or not the deal is going to be right,” Trump told reporters before U.S. markets opened Tuesday. When asked if he had a deal deadline, he added: “I have no deadline, no. … In some ways, I think it is better to wait until after the election if you want to know the truth.”
Despite his assurances that he doesn’t watch the market’s daily moves, Trump often tweets within hours of when the U.S. equity market reaches an all-time high. He has tweeted the keyword “stock market” 107 times since his inauguration
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11 kids quotes we’re all feeling
Ok so there’s always that time when you just wish so bad you could straight up say whats on your mind, but you know you really shouldn’t, so you don’t. Well leave it up to kids to say exactly what you’re feeling, no hesitation or regret. Check out these kids quotes that say everything you wish you could!
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How to become a better businessman in 6 steps; Priceless advice from Entrepreneurs
Become a better businessman in 6 steps following this priceless advice from accomplished entrepreneurs.
- “Do something you’re very passionate about, and don’t try to chase what is the hot passion of the day.”
Jeff Bezos accentuates having passion for what you are doing, because if you don’t love it you are much more likely to give up. It’s hard to take an idea and turn it into reality, especially by yourself or when people whom you respect tell you it can’t be done. The passion and love you give to your project will determine it’s success rate over time.
- “Don’t let people who you may respect and who you believe know what they are talking about tell you that it can’t be done.”
Pierre Omidyar continues to say that often they will tell you it can’t be done and that’s only because they don’t have the courage to try it.
- “If you know exactly who you want to be, you need to spend as much time [as possible] with people that are actually that already.”
This advice from Gary Vaynerchuk is actually priceless when it comes to success in the business world. Think as well “It’s not what you know but who you know,” and surround yourself with people you look up to. Human’s adapt to their surroundings quickly, and soon you won’t just want to be an entrepreneur, you will also know how to act like one.
- “Come up with 10 new ideas every day.”
Coming up with at least 10 new ideas every day will keep your “idea muscle” in shape, which is critical for an entrepreneur in order to keep going and stay ahead of the fast paced business world. James Altucher continues to say that once you’ve done this for about 6 months you will be an idea machine. New ideas keep passionate projects alive and ensure growth in every direction.
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- Realize that, “naturally, nobody is interested in your ideas. You have to persuade them, and you have to show them that you are the one person out there that can do it.”
Robert Greene, an American author known for his books on strategy, also says that “no one is really going to help you or give you direction.” Realizing this sooner than others will give you a head start and the ability to stop looking for recognition in others. Instead, you can focus on your passion project and make it perfect, and the world will not be able to ignore it.
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- “Don’t think about ‘how do I get big fast.’ That will happen if you build something meaningful and important.”
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Danae Ringelmann’s advice is not something to skip. If you rush your ideas or your product you will be relying on luck more than anything to create success for you. While luck is certainly involved in alot of things, relying on it or betting on it to ‘get big fast’ doesn’t help you become a better businessman. Being proud of what you create, instilling passion into your work, and working hard will ensure success more than anything.
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